TechWorld: Best travel tech startups in the UK | 7 UK travel startups to watch

Brits love to travel, and so do UK tech startups. British citizens made a record 37.6 million trips abroad in 2016. Many UK tourists are now opting for holidays at home due to the drop in the value of the pound, the national wanderlust continues unabated. 

Their needs are well served by a thriving ecosystem of travel technology startups and an incubator established specifically to support them.

Techworld looks at some of the best startups in the UK using tech to create new travel experiences.

Read next: 32 AR and VR startups you should know about


1. Much Better Adventures

© Much Better Adventures



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Much Better Adventures connects intrepid explorers with local and independent travel providers for tailor-made activity holidays.

The company caters to all the needs of time-strapped travelers searching for unique experiences. It arranges their airport transfers, accommodation, meals, guides and any equipment they need for their trip, from rafts to row down the Karnali river in Nepal to dog sleds for rides across the Norwegian tundra

Local operators are provided with a series of online booking and sales tools in the Much Better Adventures SaaS reservation platform to manage their bookings and maximise their revenues.

The London-based startup was founded in 2012 and has raised more than $750,000 (£564,000) in funding.

Rufus Spiller